Self-hosted email is nearly dead, and nobody has a fix
A thread on the steep decline of self-hosted email prompted a familiar but increasingly urgent discussion. The consensus: the Gmail and Outlook duopoly has effectively won, not through technical superiority but through spam filtering that preferentially trusts their own infrastructure. If you're not sending from Google or Microsoft, your mail has an uphill fight to reach inboxes.
The key insight from the thread: the only way to solve this without the duopoly is to solve spam without requiring centralized monitoring of users. Nobody has done that. The practical result is that independent email infrastructure is becoming infrastructure for the very patient or very principled, not a realistic choice for most businesses.
Several commenters noted they see no upside to a Google/Microsoft duopoly in email and called it clearly bad for the ecosystem, but frustration without a solution is just frustration.
So what?
For founders building any product where deliverability matters, self-hosted email is not a serious option in 2025. Budget for a dedicated sending service like Postmark or SendGrid and treat it as a fixed cost. The more interesting implication: if your product depends on email as a communication channel, you are implicitly dependent on two companies' goodwill for your delivery rates.